Precision, earned. Diligence, lived.Precision, earned.
ISO9001National High-TechSpecialised SME100+ IP

About Microcre

Optical instruments and material-performance instruments — optics, mechanics and software engineered in-house

Shanghai Microcre Optics-Mech Tech Co., Ltd.

WHW · MICROCRE · EST. 2005

Shanghai Microcre Optics-Mech Tech Co., Ltd., founded in 2005, designs and manufactures two instrument families. The optical line — autocollimators, vision measuring systems and industrial microscopes — answers how straight, how flat, how accurately angled and what the microstructure looks like. The material-performance line — hardness testers, universal testing machines, metallographic preparation and high-temperature indentation — answers how hard a material is, how long it lasts and when it fails, from room temperature up to 1600 °C.

Five core technologies remain in-house: optical systems, precision loading mechanisms, wide-temperature furnaces and thermal control, image acquisition and evaluation algorithms, and motion control with metrology software. That is what lets us build around a customer's specimen size, governing standard and line takt instead of simply assembling bought-in modules. R&D and manufacturing are both carried out in Shanghai: the Fengxian plant handles precision machining, optical alignment and final assembly under ISO9001:2015, with a metrology instrument manufacturing licence, 100+ IP rights and 16 further patents pending. The "specialised and innovative" SME status (2024–2027) and National High-Tech Enterprise re-certification in 2025 (GR202531006563) sit alongside that work. We work with CAS institutes and universities, and support customers from seven service centres in China plus export partners worldwide.

2005Founded
¥22MRegistered Capital
100+IP Rights
1047+Models in stock
7Service Centers
YHRI-45M Sensor Digital Superficial Rockwell Hardness Tester
Hardness Testers
Spectrophotometer (721, 722, 722S, 723, 7230G)
光谱仪器
Electronic Universal Testing Machine (WDW-10, 20, 50, 100)
Testing Machines
High-Frequency Infrared Carbon and Sulfur Analyzer (CS-8800C)
元素分析仪器
20+Years of Experience
BeijingShanghaiChongqingWuhanShenyangTianjinXi'an
OUR CREED

Professional through diligence, inventive through youth

These four statements are not wall slogans — they are the criteria we use before a unit leaves the factory: is the price fair, is the design decent, will the function survive the shop floor, and will someone still answer after delivery.

01 · Our ethos

Accuracy is earned, ideas are made

In instrumentation, accuracy is earned: optical paths aligned again and again, algorithms rewritten round after round, samples tested one by one. Diligence is the foundation; youth is the licence to attempt the working conditions others avoid.

  • Twenty years on one thing: metrology
  • A fixed share of revenue returned to R&D
  • New directions may fail; shipped products may not
02 · Product belief

Fair price, considered design, capable function

No premium packaging. The money goes into guideways, optics, sensors and algorithms; the enclosure is decent, not lavish. Functions are judged by whether an inspector wants to use them daily — not by how they look on a datasheet.

  • More real configuration at the same price
  • Ergonomics designed around the operator
  • Every function provable on site
03 · Brand belief

MICROCRE instruments: the vitality of materials science

The life, strength and failure of a material ultimately rest on an instrument that can give a reproducible verdict. That is what we build: a verdict that holds up and can be handed on.

  • Hardness, metallography, mechanics, geometry
  • Traceable data accepted by third parties
  • From a single unit to a complete laboratory
04 · Service model

MRO direct centre: safer products

Buying the instrument is only the start; consumables, spares, calibration and upkeep are the long-term cost. Our MRO direct centre removes the middle: traceable genuine parts, transparent pricing, stock for urgent needs.

  • Indenters, blocks, papers, cloths in stock
  • Genuine spares only — no counterfeits
  • Scheduled calibration reminders
National High-Tech EnterpriseCertified since 2011, re-certified 2025
Specialised & Innovative SMERecognised in a defined niche
100+ IP rightsInvention patents, utility models, software copyrights
JOURNEY

Milestones

2005 — 2026

  1. 2005

    Founded

    Shanghai Microcre established, focusing on precision testing instruments.

  2. 2007

    Quality & Network

    ISO9001 certified; sales & service centers opened in Beijing and Chongqing.

  3. 2008

    Manufacturing

    Technical service points in Wuhan and Shenyang; manufacturing plant built in Shanghai.

  4. 2011

    High-Tech Enterprise

    Manufacturing licenses for three testing-machine series; software copyrights accumulated to 100+ since this year.

  5. 2013

    Innovation Fund

    Supported by the national innovation fund; new intelligent hardness testers launched.

  6. 2016

    Product Upgrade

    Smart touch-screen Rockwell testers and 15/20 m digital dual-axis autocollimators released.

  7. 2024

    SME Specialist

    Recognised as a "specialised and innovative" SME; ultra-high temperature indentation systems enter defence and research projects.

  8. 2025

    High-Tech Re-certification

    Re-certified as a National High-Tech Enterprise (cert. GR202531006563); over 100 IP rights.

  9. 2026

    Going Global

    Seven service centres and one Shanghai manufacturing base; products exported worldwide.

HONOR

Qualifications & Honors

National High-Tech Enterprisere-certified 2025
Specialised & Innovative SME2024.02–2027.01
ISO9001 Quality SystemCCIC certified
100+ Software Copyrightsmetrology software in-house
Metrology Manufacturing Licensethree testing-machine series
CULTURE

Our Philosophy

Fit-for-purpose products · Fair prices · Quality service

Service

Pre-sale · In-sale · After-sale

  • On-site service by appointment
  • Workday technical hotline
  • Solving measurement, software and product-development problems
Experience

Solving problems with experience

  • Serving universities, institutes and manufacturers
  • Familiar with testing and metrology standards
  • Practical, deployable test solutions
Win-Win

Growing together with customers

  • "Do everything well"
  • Wisdom and openness
  • Punctuality and integrity
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